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Make It Pop With Laminates And Sleeking
Make It Pop With Laminates And Sleeking
Make It POP! As a designer (turned digital press operator), one of the biggest requests from clients is to make their product “POP” (insert image of jazz hands here.) From paper and ink to sleeking and laminating, there is an endless number of ways we can make your product POP! Well today is your lucky day! I am here to show you some of the ways we can “make it POP”   PAPER! One of the easiest and most cost effective ways to change the entire look of your print material is to change your paper (this could be a whole blog post alone!) There are so
Starting a New Business: Branding, Print Materials and Networking
Starting a New Business: Branding, Print Materials and Networking So you’re branding a new business, amazing! It’s an extremely busy and exciting time in your life. It’s easy to get caught up in making sure your product or service is perfect (and so you should!), but don’t forget that there’s more to starting a new business than a top-of-the-line tool, the newest products or fresh paint on the walls. As you read through, take some time to look at the photo collages. We've featured 3 unique businesses with outstanding brands, smart print pieces and who
GREAT SIGNAGE AND DISPLAY: THE SIGN OF SUCCESS
We live in a visually driven world, so it’s not surprising that signage and display plays a huge role in the success of a business. A study conducted by FedEx showed that nearly 76% of consumers (8 in 10) said that they had entered a store or business they had never visited before based simply on its signs.* New and established business owners should regularly ask themselves “How do I get new customers through the door?” The answer: great signage & display. Your signage should work hard for you by attracting, welcoming and informing a potential customer, all before they
Rack Cards: Small But Mighty!
What is a “rack card”? The term “Rack Card” usually refers to a 4” x 9” or 3.5” x 8.5” card stock promotional handout. It’s a great alternative to 3-panel brochures if you don’t have quite as much information to share, and fits in standard brochure holders like those found in waiting rooms and information booths. We think rack cards are such a sleek, cost-effective and versatile format that they should be used for more than just business information, so we’ve brainstormed and come up with a few creative ways to use
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